FANDUEL FACEOFF
KEY HIGHLIGHTS
ZERO TO ONE
As Design Director, I oversaw the launch of FanDuel’s new app FanDuel Faceoff.
New MARKET
This was an innovative real-money mobile gaming product that allowed FanDuel to expanded its offerings beyond sports and casino to fully capture iGaming.
30 Minute Session Lengths
Faceoff drove 30 minute average session lengths and brought new customers to FanDuel.
EXPAND THE BRAND
Faceoff allowed us to form key partnerships with sports celebrities such as Jordan Spieth, Rob Gronkowski, and Pat McAfee.
